The Skills to Protect Yourself
Welcome to Live Ready Academy of Personal Protection
COMPANIES WE'VE TRAINED:

Your protection specialist
Sam Rosenberg
I’m Sam Rosenberg, founder of LiveReady, and since 1996 I’ve been singularly focused on protecting people and organizations and teaching them to protect themselves.
I’ve trained tens of thousands of people through my personal protection clinics, and my team and I have helped protect hundreds of organizations. Yet, the most important fact in personal protection, is that the time to prepare for a crisis is not during the crisis … it’s ahead of time. It’s right now.
I’m on a mission to reach as many people as I can and empower them with the skills to protect themselves. As part of this mission, I am offering my renowned Active Shooter Survival Escape and Response Tactics (ASSERT) course as a FREE online program, so that anyone can learn these fundamentals – from anywhere.
I want to do my part to ensure if you or someone you love is faced with the unthinkable, you and they can MAKE THE RIGHT DECISIONS!

"Sam provided me with the tools to handle any physical confrontation on my terms. This program will change your life."
- Mark D.
"An effortless way of empowering you and equipping you with potentially life saving information."
- Magalis G.
"A disciplined, focused, systematic approach to understanding confrontation."
- George B.
Check out our courses
Live with certainty in an uncertain world.
Thank you!
How to Live in a Constant State of Readiness (Not Paronoia)
Want to develop better situational awareness? Master these five habits.
The TIME-line of Violence
Life can be hazardous, but danger isn’t random. Violence often follows predictable patterns. Learn the patterns, and you'll never be caught off guard.
Professionals, Predators + Potential Bad Guys
Why true threat assessment resides in the interplay between a perpetrator's predisposition, and the situational factors surrounding the case.
